giovedì 25 maggio 2017

Nice idea of the day. Ol Pejeta Conservancy | The World's Most Eligible Bachelor



The last living Northern White Rhino cannot mate naturally and we needed a source of funding for research into Artificial reproductive techniques, to enable him to breed through Southern white Rhino surrogates. The campaign dubbed " The World's Most Eligible Bachelor" created a Tinder Profile where users could swipe right and donate to his cause.

Credits:
Advertised brand: Ol Pejeta Conservancy
Advertising Agency: Ogilvy & Mather Africa, Nairobi, Kenya

Regional Creative Director:
Joao Espirinto Santo

Regional Managing Director:
Mathieu Plassard

Creative Director:
Alemu Emuron, Kwame Ny’ongo, Max Ngari

Art Director:
Sid Tomkins, Peter Hahn

Copywriter:
Alemu Emuron, Chris Wall

Photographer:
Black Bean Productions,
Churchill Oele

Agency Producer
Heeral Gandhi

Programmers
Vimal Kaul, John Nguru

PR Team
Naomi Mutua, Catherine Karongo
Ogilvy London PR, Ogilvy Mumbai PR

Sound Design
Supersonic



mercoledì 24 maggio 2017

Nice ad of the day. ASICS - Foot Type Test Ad


ASICS - Foot Type Test Ad from José Pedro Bortolini on Vimeo.
Agência: NEOGAMA
Direção Geral de Criação: Alexandre Gama
Direção de Criação: Márcio Ribas e Fabio Mozeli
Criação: Gabriel Marcondes, Sávio Hatherly, Pedro Rosas, José Pedro Bortolini e Michel Morem
Atendimento: Guilherme Nogueira, Renato Miguez, João Castro e Oleg Loretto
Planejamento: Maju Strasburg
Mídia: Luiz Gini, Giuliana Chekin, Cibele Perandin e Karem Pugliesi
Direção de Produção: Mariah Bayeux
RTVC: Paula Alimonda
Artbuyer: Vanessa Raad e Felipe Moro
Editor: Roger Pereira e Lucas Souza
Motion Design: Marcos Thuki
Produtora: Ritmo Visual Filmes
Direção: Pedro H. M. Marques
Direção de Fotografia: Marco Lomiler
Produtor Executivo: Patrick Caracas
Produtora: Mayra Donatelli
Assistente de câmera: Yllan Carvalho
Colorista: Luca Leocadio
Produtora de Áudio: Hefty
Maestro/ Produtor: Edu Luke
Atendimento Som: Juliana Cruz
Produtora Apoio: Bandits
Produção Gráfica: Casa da Produção Gráfica
Aprovação Cliente: Mauricio Busin e Thaise Oliveira


Copy of the day. Syoss THE THIEF


Agency: walker Zurich
Agency contact: Pius Walker
Agency contact job title: Creative Director
Account Director: Cornelia Nünlist
Writer: Roger Beckett
Art Director: Stefanie Huber
2nd Art Director: Franziska Krentzien
Strategy & Concepts: Catherine Elf
CEO (Inhalt&Form): Dominik Stibal
Creative Director (Inhalt&Form): Karin Estermann
Project Manager (Inhalt&Form): Manuela Marty
Marketing Manager (Henkel Beauty Care): Christian Volk
Executive Producers (Cobblestone): Pieter Lony & Juri Wiesner
Director of Photography (Cobblestone): Joachim Zuncke
Director (Cobblestone): Joachim Zunke
Lighting (Cobblestone): Philipp Gerhardt
Styling: Imke Hille
Hair/Make Up/Special Effects: Nadin Wagner
Editor: Alex Kutka
Compositing Artist: Sven Schönmann
Postproduction Supervisor: Tanja Bruhn
Sound design: Michael Krüger & Christopher Szillat
Music: Lukas McNally & Tim Knapp


martedì 23 maggio 2017

Idea of the day. Ticket to ride - Easy Taxi


The campaign was created by J. Walter Thompson Brazil and the app was built by Sanctuary AG.

Nice ad of the day. Sweden on Airbnb - VisitSweden




The freedom to roam is a right that allows people in Sweden to move around freely in nature – eating berries from the ground, sleeping under the stars and swimming in the lakes. In other words, Swedish nature is just like a regular home. To spread the word, and give people all over the world the opportunity to experience this, Visit Sweden has listed the entire country on Airbnb.
Agency: Forsman & Bodenfors
Client: Visit Sweden
Title: “Sweden on Airbnb”
Team at Visit Sweden: Jennie Skogsborn Missuna, Peter Holmberg, Jonas Overödder och Lotta Thiringer, Jenny E Kaiser, President Visit Sweden US
Account Directors: Ann Spennare Bengtsson, Olle Victorin
Art Director: Johan Eghammer, Johanna Hofman-Bang, Ted Mellström, Josefin Roxeheim
Copywriter: Marcus Hägglöf, Pontus Levahn, Agnes Uggla
Writer: Lycke Ramel
Designer: Johan Fredriksson
Account manager: Johanna Bringefält
Agency Producer: Jens Odelbring
Digital Producer: Peter Gaudiano
PR Strategist: Robert Johnsson
Planner: Daniel Sjöstrand