venerdì 26 febbraio 2016

Animation of the day. R.O.I. Return On Ingenuity — The Most Costly Mistake


http://www.RisingAboveTheNoise.com This is about Entrepreneurs, Rebels, Game Changers and Innovators. In other words, those who get things DONE. After 6 months of diligent work, we have a new message, a brand new video that is another collaboration between myself and motion graphics artist Saar Oz. Never stop is the lesson here for any business, any brand, any person who ever wanted to get something done. Written, conceived and narrated by award-winning designer and Fast Company blogger, this video is an instant classic in the spirit of the What is Branding video shown here: https://youtu.be/uaGotppPsCs 

Motion graphics by Saar Oz https://www.youtube.com/user/creavite...

Audio soundtrack by Audio Nation: OSCILLATION by L’Estrange / Parry

via adfreak

Nice idea of the day. KLM - Layover with a Local


KLM - Layover with a Local from ACHTUNG! on Vimeo.
Ready for take-off!
Together with KLM we introduce Layover with a Local, connecting the thousands of passengers passing through the airport with hundreds of thousands living in Amsterdam. More coming soon.
Both travellers & locals can pre-register at klm.com/layover. They will get a notification when the app goes live.
The campaign is promoted with a animation film that explains the service and gives you a glimpse of what the experience could be like: vimeo.com/155943716
Credits 
Client: KLM
Agency: ACHTUNG!
Development: Superhero Cheesecake

giovedì 25 febbraio 2016

Music video of the day. Massive Attack, Young Fathers - Voodoo In My Blood

via lbbonline.com

Massive Attack feat. Young Fathers - ‘Voodoo In My Blood’. Taken from the Ritual Spirit EP - iTunes: http://po.st/RitualSpiritiT | Spotify:http://po.st/RitualSpiritSP | Official Store: http://po.st/MAOfficialStore
https://twitter.com/MassiveAttackUK
https://www.facebook.com/massiveattack
https://www.instagram.com/massiveatta...

Live dates: http://po.st/MALive

http://www.massiveattack.co.uk/


A scene from the film Possession



MUSIC AND SOUND

ARTIST: Massive Attack

SOUND DESIGN: Aaron Reynolds @ Wave Studios

SONG: Voodoo in My Blood

OFFLINE

EDITOR: Rich Orrick (Work Post)

PRODUCER: Winnie O’Neill

POST PRODUCTION / VFX

COLOURIST: Lewis Crossfield

CG ARTISTS: Ilaria Introzzi, Guglielmo Gagliano Candela, Annie Rowland, Luping Shi

CG ARTIST: Sean Elliott, Oscar Hill, Khayat Rimelle, André Correia

CG: (Lead) Julien Soulage, Graeme Turnbull, Giuseppe Bufalo

PRODUCER: Libby Behrens

POST PRODUCTION HOUSE: Electric Theatre Collective (ETC)

2D LEAD ARTISTS: James Belch

2D ARTIST: Andrew Stewart, Mike Simons, Alex Grey, Rafa Vormittag, Ryan Knowles

PRODUCTION COMPANY

EXECUTIVE PRODUCER: Andy Orrick

DIRECTOR: Ringan Ledwidge

PRODUCTION MANAGER: Tiwirayi Magwenzi

PRODUCTION DESIGNER: John Beard

PRODUCTION COMPANY: Rattling Stick

PRODUCER: Ellie Fry














mercoledì 24 febbraio 2016

Ad of the day. UNDER ARMOUR | RULE YOURSELF | USA WOMEN’S GYMNASTICS


Team USA Women's Gymnastics is strong enough to carry the weight of a nation.

It’s what you do in the dark, that puts you in the light. #RuleYourself #IWILL

Client: Under Armour
Campaign: It's What You Do In The Dark, That Puts You In The Light
Agency: Droga5 NY
Creative Chairman: David Droga
Chief Creative Officer: Ted Royer
Executive Creative Director: David Droga
Group Creative Director: Tim Gordon
Creative Director: Alexander Nowak, Felix Richter
Copywriter: Toby Treyer-Evans, Laurie Howell
Art Director: Toby Treyer-Evans, Laurie Howell
Design Director: Cynthia Ratasbouth
Chief Creation Officer: Sally-Ann Dale
Head of Broadcast Production: Ben Davies
Executive Producer: Adam Perloff
Head of Interactive Production: Niklas Lindstrom
Head of Art Production: Cliff Lewis
Senior Art Producer: Julia Menassa
Senior Print Producer: Alyssa Dolman
Retouching Studio Manager: Michelle Leedy
Retouchers: John Ciambriello, Peter Gibson
Designers: Jennifer Lally, Tessa Modi
Head of Communications Strategy: Colleen Leddy
Global Chief Strategy Officer: Jonny Bauer
Head of Strategy: Chet Gulland
Group Strategy Director: Harry Roman
Brand Strategist: Candice Chen
Senior Communications Strategist: Hillary Heath
Group Account Director: Julian Cheevers
Account Director: Brian D'Entremont
Account Manager: Jordan Cappadocia
Associate Account Manager: Scott Bubis
Project Manager: Courtney Kosup, Connor Hall
Client: Under Armour
CEO and Founder: Kevin Plank
CMO: Kip Fulks
SVP, Global Brand Marketing: Adrienne Lofton
SVP, Global Brand Creative: Steve Battista
VP, Global Creative and Design: Brian Boring
SVP, Global Brand Strategy: Rick Anguilla
Sr. Director, Global Brand Marketing: Jasmine Maietta
Director, Integrated Campaign Planning/Global Operations: Teresa Oles
SVP, Global Communications: Diane Pelkey
VP, Media: Steve Sommers
Production Company: Epoch Films
Director: Martin de Thurah
DOP: Kasper Tuxen
Executive Producer: Melissa Culligan
Producer: Michaela Johnson
Editorial: Stitch/Cartel
Editor: Leo Scott 
Post Production: Blacksmith
Sound Design: String and Tins / Q Department
Mixer/Sound Editing: Chris Afzal
Photographer: Thomas Prior

Nice stuff of the day. The Fit Nesting Doll by BRICK


via contagious.com

Idea of the day. Reach Across the Aisle - jetblue.


JetBlue: Reach Across The Aisle
Client: JetBlue Airways
Agency: MullenLowe and Mediahub
JetBlue
VP, Marketing: Jamie Perry
Manager, Regional Marketing & Consumer Promotions: Tara Carson
Manager, Brand Advertising & Content: Phil Ma
Director, Corporate Communications: Doug McGraw
Manager, Corporate Communications: Morgan Johnston
Consumer Promotions Analyst: Jaclyn Costantino
Creative
Chief Creative Officer: Mark Wenneker
Executive Creative Director: Tim Vaccarino
Executive Creative Director: Dave Weist
Senior Art Director: Ryan Montgomery
Senior Copywriter: Tim Bildsten
Senior Art Director: Jay Spahr
Senior Copywriter: Nick Olish
Production
Executive Director Integrated Production: Liza Near
Content Producer: Eric Skvirsky
DP, Senior Editor: Rob Apse
2nd Camera, Assistant Editor: Jake Stafford
Animator: Eric Ko
Production Supervisor: Kristine Ring-Janicki
Project Manager: Molly McKeown
Account Management
SVP, Group Account Director: Drayton Martin
Account Director: Molly Bluhm
Account Executive: Grace Clemow
Mediahub
VP, Associate Media Director: Rachel Allen
Media Supervisor: Shoshana Levine
PR/Social
SVP, Account Director PR: Jaclyn Ruelle
Account Supervisor: Becky Brand