venerdì 19 giugno 2015

Digital stuff of the day. Innocence en Danger: Retargeting

Advertising Agency: Rosapark, Paris, France
Creative Directors: Mark ForganJamie Standen
Art Director: Mark Forgan
Copywriter: Jamie Standen
Director: Arnaud Deroudilhe
Co Founders: Jean Patrick Chiquiar, Gilles Fichteberg, Jean François Sacco
Agency Producer: Camille Asal
Account Manager: Fanélie Martin
Digital Account Director: Jonathan Espinasse
Assistant Art Director: Jim Goldberg
Media Agency: Havas AD CITY
Published: April 2015

Idea of the day. Institutional: Radio Music School


Advertising Agency:Lew'Lara\TBWA, São Paulo, Brasil
CCO:Manir Fadel
Executive Creative Director:Felipe Luchi
Creative Director:Cláudio LeitePedro Henrique Garcia
Art Director:Paulo MarianoPaulo Ribas
Copywriter:Paulo LimaRaoni Leão

Production of the day. #LoveEveryMinute - live


Find out how can help to make the most of every moment at

#LoveEveryMinute is about capturing and squeezing the most out of every minute when you’re away on a holiday, during a pampering session, a day sightseeing or night out on the town. Life is about celebrating magical minutes that all add up to great fulfilling experiences. 

In the new #LoveEveryMinute 2015 TV advert we have captured the imagination of a couple making the most of their holiday, cramming in wonderful memories and experiences in one minute. 

From intriguing city streets and alleyways that lead to quaint local hot spots, to getting your hotel room keys and having that feeling of pure joy when your hotel room has been upgraded, to experiencing the open seas and beautiful beach locations and relaxing pampering sessions to really unwind.

This advert was filmed in two beautiful locations - Spilt and Brač in Croatia.

The soundtrack to the advert is Makini by Sal Davis. This Afro Mod / Jazz / R&B mongrel features bi-lingual vocals by the Tanzanian artist and has a gritty sound that will stick in your mind. Listen to the full song here:

Share you #LoveEveryMinute moments with us on Facebook at, on Twitter at or on Instagram at

Book your next 2015 city break now:

Book a summer 2015 holiday:

Or book a stay in a London, UK, Europe or worldwide hotel:

Epic ad of the day. KIRIN BEER

visit the website for other epic videos
"Party in Japan has created a website for Kirin beer which features films showing how to complete various everyday cooking tasks, from boiling pasta to making sushi. What makes the films special is the music – performed by a full orchestra, it turns these ordinary activities into something truly epic." read more at

Nice ad of the day. Glorix — Blood Portraits

BBDO Russia

Weird ad of the day. Rekorderlig Cider Ad 2015 – ‘Silver Skaters’

Our ‘Silver Skaters’ Rekorderlig Cider film features our talented, quirky ice skaters and their evangelical coach, Jarmo. Their routine is unconventional but undeniably 'Beautifully Swedish', with a touch of the quirky humour that Scandinavians are famous for. 

Discover the #BeautifullySwedish way of life with us on Facebook

Agency: Saatchi & Saatchi London; ECD: Andy Jex, Rob Potts; Creative: Adam Chiappe; Digital creative director: Dan Rutherford; Digital directors: Lloyd Salmons, Ant Cauchi; Director: Andreas Nilsson; Production company: Biscuit Filmworks

Cool stuff of the day. Heineken | Introducing Subway Symphony

"LCD Soundsystem's James Murphy and Heineken are embarking on an unlikely quest, to bring music to the turnstiles of the New York subway, and give each station its own unique musical signature. Read on to see how you can help...

The desire to change the sounds in the New York subway is a long-term desire of Murphy's, stretching back over decades." read more at

giovedì 18 giugno 2015

Funny ad of the day. Pearl & Dean - Back of the Head

Pearl & Dean - Back of the Head from Brothers and Sisters on Vimeo.
Agency: Pearl & Dean

Video of the day. First and Final Frames

First and Final Frames from Jacob T. Swinney on Vimeo.
What can we learn by examining only the first and final shot of a film? This video plays the opening and closing shots of 55 films side-by-side. Some of the opening shots are strikingly similar to the final shots, while others are vastly different--both serving a purpose in communicating various themes. Some show progress, some show decline, and some are simply impactful images used to begin and end a film.
MUSIC: "Any Other Name" by Thomas Newman
Films used (in order of appearance):
The Tree of Life 00:00
The Master 00:09
Brokeback Mountain 00:15
No Country for Old Men 00:23
Her 00:27
Blue Valentine 00:30
Birdman 00:34
Black Swan 00:41
Gone Girl 00:47
Kill Bill Vol. 2 00:53
Punch-Drunk Love 00:59
Silver Linings Playbook 01:06
Taxi Driver 01:11
Shutter Island 01:20
Children of Men 01:27
We Need to Talk About Kevin 01:33
Funny Games (2007) 01:41
Fight Club 01:47
12 Years a Slave 01:54
There Will be Blood 01:59
The Godfather Part II 02:05
Shame 02:10
Never Let Me Go 02:17
The Road 02:21
Hunger 02:27
Raging Bull 02:31
Cabaret 02:36
Before Sunrise 02:42
Nebraska 02:47
Frank 02:54
Cast Away 03:01
Somewhere 03:06
Melancholia 03:11
Morvern Callar 03:18
Take this Waltz 03:21
Buried 03:25
Lord of War 03:32
Cape Fear 03:38
12 Monkeys 03:45
The World According to Garp 03:50
Saving Private Ryan 03:57
Poetry 04:02
Solaris (1972) 04:05
Dr. Strangelove 04:11
The Astronaut Farmer 04:16
The Piano 04:21
Inception 04:26
Boyhood 04:31
Whiplash 04:37
Cloud Atlas 04:43
Under the Skin 04:47
2001: A Space Odyssey 04:51
Gravity 04:57
The Searchers 05:03
The Usual Suspects 05:23
Copyright Disclaimer Under Section 107 of the Copyright Act 1976, allowance is made for "fair use" for purposes such as criticism, comment, news reporting, teaching, scholarship, and research. Fair use is a use permitted by copyright statute that might otherwise be infringing. Non-profit, educational or personal use tips the balance in favor of fair use.

PSA of the day. RSA - Don't look back

Driving with a child in your car can be a staggering twelve times more distracting than when driving with a mobile phone. Don’t look back, the latest Public Service Broadcast Advert from the Road Safety Authority, illustrates how the most vulnerable person in your car can present the biggest danger. Do not lose a lifetime looking back. Never let a child take your focus off the road. Pull over if you have to.
Client: Road Safety Authority, Ireland
Agency: Irish International
Director: Martin Stirling

Nice idea of the day. Carlsberg - Beer Beauty Series For Men - Probably The Best Men's Grooming In The World

Why using your wife’s shampoo when you can use a beer shampoo? Watch the making of the new Carlsberg beauty series. A line of new men’s grooming products made with half a litre of premium Carlsberg. Probably the best invention for men after beer. #BeerBeauty

Read more right here:!beer-beauty

martedì 16 giugno 2015

Idea of the day. KFC - Tray Typer

KFC - Tray Typer from This is for the jury on Vimeo.
KFC is fingerlickin’ good. But using your smartphone while enjoying KFC will leave a not so good fingerprint on your touchscreen.
That’s why we invented the KFC Tray Typer – a durable paper tray that transforms into a super-thin, rechargeable wireless keyboard when you connect your smartphone via Bluetooth.
We handed out the Tray Typer with every order during the opening week of new KFC restaurants and our fans loved it: Geolocated social media discussions skyrocketed and every single one of the smart paper trays was taken home.

Emotional ad of the day. Dove Men+Care shares your first fatherhood moments this Father’s Day


This Father’s Day, our new Dove Men+Care film celebrates men from the very first moment they find out they are going to be a dad. Why? Because we know that showing care is a sign of a man’s real strength. Watch our film to see how care makes dad stronger. Then, share your advice with the #RealStrength

Subscribe to our YouTube channel []
Watch Calls For Dad #RealDadMoments | Dove Men+Care []
Watch more about our mission #RealStrength | Dove Men+Care []
Dove Men+Care []
Facebook []
Twitter []


Fred & Farid Shanghai

Storytelling of the day. Building a Proud Community with Google My Business

Hailee Bland Walsh, the owner of City Gym in Kansas City, believes her gym “should be more than a place to workout. It should be a place to belong."
Client: Google
Brand: My Business
Spot: "City Gym"
Agency: Venables Bell & Partners
Chairman: Paul Venables
Executive Creative Director: Will McGinness
Creative Director: Lee Einhorn
Art Director: Avery Oldfield
Copywriter: Adam Wolinsky
Director Of Integrated Production: Craig Allen
Agency Producer: Amy Gatzert
Production Company: Uber Content
Director: Eliot Rausch
Director of Photography: Chayse Irvin
Executive Producer: Preston Lee
Producer: Micki Poklar
Editing Company: Lumberyard
Editor: Kevin Bagley
Sound Design: 740 Sound
Sound Designers: Rommel Molina
Music: Songs for Film and TV
Mix: Lime
V/FX: Lumberyard
V/FX Producer: Zoe Zaitzeff
Business Lead: Colleen McGee
Account Director: Robert Woods
Account Supervisor: Brenda Pyles
Account Manager: Ariel Rosen
Senior Project Manager: Shannon Duncan

Crazy idea of the day. Salta Beer: Tooth implant

Client: Salta
Agency: Ogilvy & Mather Argentina
Executive Creative Directors: Javier Mentasti, Maximiliano Maddalena
Head of Art: Diego Grandi
Creative Directors: Juan Pablo Carrizo, Patricio Elfi
Art Director: Bruno Franchino
Copywriters: Horacio Sormani, Damian Martinez, Alejandro Juli
General Account Director: Natalia Noya
Business Intelligence Director: Carolina Coppoli
Head of Planning: Rodrigo Garcia
Responsible for the Client: Nicolás Rubino
Head of Production: Valeria Pinto
Agency Producer: Alejandro Travaglini
Production House: Huinca Cine
Director: Fernando Roca
Executive Producer: Diego Turdera
General Production: Merlina Scalice, Cristian Izzi
Postproduction House: ControlZ
Postproducer: Cristian Martino
Director of Photography: Martin Nico
Editor: Rulo Gomez
Locution: Juan Antonio Middleton

Idea of the day. Security Moms - Mães Seguranças

To help stop violence in football stadiums, we asked for the help of the only person a tough guy respects: his own mom.
The action Security Moms was created by Ogilvy Brazil for Sport Club do Recife football team.

Para ajudar a acabar com as brigas nos estádios de futebol, chamamos a única pessoa que um valentão respeita: sua mãe. A ação Mães Seguranças foi criada pela Ogilvy Brasil para o Sport Club do Recife.

Ad of the day. 'Jack', de Latinworks Estados Unidos para Music Has no Enemies

Advertising Agency: LatinWorks, Austin, USA
Creative Directors: Sergio AlcocerJosé HernándezRodrigo Rothschild
Art Directors: Victor RojasJosé Hernández
Copywriters: Domingo PalmaNick Garza
Director: Carlos Lopez Estrada / CINCO

lunedì 15 giugno 2015

Nice stuff of the day. The Climate Portal – Feel the destination at Arlanda Airport

Is it possible to move the weather? Well, yes. The Climate Portal simulates the weather live from all over the planet. 

With more and more direct routes to and from Stockholm Arlanda Airport, we wanted to create a way for you to experience your destination before even boarding your plane. So you’ll know what to expect at the other side of the world. Welcome in!

NSFW ad of the day. Pornhub Presents: Sexploration

Pornhub Presents: Sexploration from Pornhub TV on Vimeo.
For more information:
Pornhub is teaming up with top ranking adult studio Digital Playground in joining the ranks of Armstrong and Gagarin by pioneering a one of a kind mission to defy gravity, make history, and push the boundaries of intergalactic "Sexploration" by filming the first ever sextape in space. In doing so, we will not only be changing the face of the adult industry, we will also be chronicling how a core component of human life operates while in orbit.

Short of the day. Denali - Patagonia

Denali from FELT SOUL MEDIA on Vimeo.
There's no easy way to say goodbye to a friend, especially when they've supported you through your darkest times.
Made possible by Patagonia
Generous support from: First Descents, Ruffwear and Snow Peak
The end quote of the film is an excerpt from an incredible story by writer David Dudley that we highly suggest reading: 'What Our Dogs Teach us about Aging.' [Thank you for saying it so perfectly, David]
In order of appearance: Ben Moon & Denali
Producer: Ben Moon // Moonhouse
Directed / edited / written: Ben Knight // Felt Soul Media
DP: Skip Armstrong // Wazee Motion Pictures
Second Camera: Page Stephenson
Co-Writer: Katie Klingsporn
Wet Camera: Justin Harris
Sound Recordist: Jim Hurst
Music Supervisor: Ben Knight and Ian Anderson
Sound Mix: Justin Harris
Narrated by: Ben Knight
Music by: Chihei Hatakeyama, Images of a Broken Light —
Music by: Odesza, It's Only [feat. Zyra] In Return,, courtesy of Counter Records 2014
Still Photographs by: Ben Moon, Lisa Hensel, Carli Davidson, Miranda Moon, Vivian Moon, Jean Redle Dawn Kish, Lisa Skaff, Pete Rudge, Kristen & Ian Yurdin, and John Sterling

Idea of the day. EL COMERCIO SAP

Advertising Agency: Circus Grey, Lima, Peru
Chief Creative Officer: Juan Carlos Gomez De La Torre
Executive Creative Director: Emiliano González De Pietri
Copywriter: Nicolás Soto, Christian Merino 
Art Director: Francisco Valenzuela, Carlos Cardenas
Agency Producer: Gabriel Cano, Renzo Merket
Account Director: Roxana Pando
Account Executive: Claudia Bellido
Production Company: Tunche Films
Music And Sound Design: Kazoo, Sin Anestesia
Media Agency: Starcom Mediavest Group

Animation of the day. Palette Perfect: How Material Design Makes Color Easy

A little rusty on your color theory? Material design makes color easy. Find out more about color and material design at