"Suppose I were a wolf.
Suppose I were a seal.
Suppose I were a hawk
or an eagle.
Suppose I were a bat.
Suppose I were a penguin,
a dolphin
or a whale.
Suppose I were a gorilla
or a panda.
Suppose I were a polar bear.
To be an animal, and rare, is to be important.
But I am just a man with a rare disease.
And to be rare like me is to be ignored.
We care about diseases that few care about.
Dompé.
Research for rare diseases."
Share, if you care too.
#ICareAboutRare
Does being rare mean to be ignored?
Watch the heartbreaking experience of Tommy, a 22-year-old suffering from Hyperphenylalaninemia, getting naked in the wild to stand out for people affected by rare diseases.
Support the VIII Rare Disease Day on the 28th February 2015.
Share the story of Tommy, if you care too.
#ICareAboutRare
Learn more about Tommy:
http://youtu.be/9eXRMS1HLs4
Watch the backstage video:
http://youtu.be/TQ4xdRbsL_4
More about Dompé and its commitment in rare diseases on http://www.dompe.com
CREDITS
Client: Dompé - Eugenio Aringhieri, Alessandro Aquilio, Laura Sprea, Benedetta Bitozzi
Agency: Saatchi & Saatchi
Regional Creative Director EMEA: John Pallant
Executive Creative Director: Agostino Toscana
Creative Director: Alessandro Orlandi, Manuel Musilli
Art Director: Alessandro Orlandi, Manuel Musilli
Copywriter: Antonio Di Battista, Leonardo Cotti
Account manager: Francesca Bertocco
Senior Digital Strategist: Stefano Caridi
TV Producer: Erica Lora-Lamia
Starring: Tommaso Galluppi
Production Company: Al One Srl
Director: Roberto Saku Cinardi
Dop: Luca Esposito
Executive Producer: Alan Vele
Editor: Marcello Saurino
Music: Guido Smider e Michele Caiati
Sound design: Guido Smider
Color correction: Claudio Beltrami - colorist - and Andrea Bomba - producer - for BAND (Milan)
GFX: Luca Della Grotta
Line Producer: Riccardo Cesarini
Production Manager: Domiziana De Fulvio
Production Coordinator: Silvia Dragonetti
Focus Puller: Lorenzo Casadio
Best Boy: Silvia Tarchini
Data manager: Jonathan Ozan
Production Assistant: Riccardo Pinzari
Camera Technician: Valter Cardinali (AMG International)
1st Diver: Pippo Cappellano
2nd Diver: Marco Pasquini
Photographer: Simone Cerio
Driver: Paolo Di Nepi
Off Road Driver: Andrea Wlderk
Snowmobile Driver: Stefano Di Marzio
Canary Islands Fixer: Giulio Cappellano
Canary Island Driver: Jimena Garcia
In collaboration with: UNIAMO F.I.M.R. Onlus
PR Agency: MSL Group
Social Media Agency: Ambito5
____________________________
Production thanks to:
Medio Ambiente - Cabildo de Fuerteventura - Spain
Medio Ambiente - Cabildo de Lanzarote - Spain
Ayuntamiento de Pájara - Fuerteventura - Spain
Ayuntamiento de La Oliva - Fuerteventura - Spain
Ayuntamiento de Yaiza - Lanzarote - Spain
Agriturismo Tenuta Monte La Guardia - Bracciano (RM) - Italy
Azienda agricola Terre di Tuscia - Manziana (RM) - Italy
Università Agraria di Manziana (RM) - Italy
Manziana Mantus cooperativa sociale (RM) - Italy
Comune di Lucoli (AQ) - Italy - and the Mayor Valter Chiappini
Rifugio Alantino - Campo Felice (AQ) Italy
Learn more about Tommy, the 22-years-old suffering from Hyperphenylalaninemia, protagonist of The Rarest Ones video and official ambassador of the #ICareAboutRare campaign, developed by the Italian biopharmaceutical company Dompé under the patronage of the Italian Federation for Rare Diseases, UNIAMO F.I.M.R. Onlus, on the occasion of the World Rare Disease Day.
In this special contents video Tommy tells the story of his life, not only as a man suffering from a rare disease, but as a human being carrying out a mission far in the world.
CREDITS
Photos, video, editing: Simone Cerio
E-motion graphic: Marco Di Vincenzo
Watch and share The Rarest Ones video:
http://youtu.be/Tmv2LKNeEoI
Watch the backstage video:
http://youtu.be/TQ4xdRbsL_4
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