domenica 28 dicembre 2014

Fashion video of the day. You Better Work. Karlie Kloss and the Little White Dress - Vogue


Directed by Gordon von Steiner
The most surprising trend to emerge from the resort collections (i.e, clothes to buy now) and spring 2015 (clothes to buy soon) is the all-weather, all-ages, naïve-yet-knowing frock in snowy lace. The LWD is fashion’s most alluring new staple and, let’s face it, you probably don’t own it . . . yet.

Watch Vogue on The Scene: http://thescene.com

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Vogue places fashion in the context of culture and the world we live in—how we dress, live and socialize; what we eat, listen to and watch; who leads and inspires us. Vogue immerses itself in fashion, always leading readers to what will happen next. Thought-provoking, relevant and always influential, Vogue defines the culture of fashion.

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Video of the day. Directors’ Cuts: Chelsea McMullan

The women's changing room through the eyes of the art-house prodigy

“We wanted the piece to feel outside of time and space,” says Canadian filmmaker Chelsea McMullan of her breakthrough 2007 short Slip, which launches our new seasonal series Directors’ Cuts. Over the next two weeks, NOWNESS’s valued contributors will be uncovering their archives with unaired, unedited and uncensored passion projects. For McMullan, this meant re-watching all 13 takes of her complex and beguiling dance piece set in the changing rooms of a women’s public bathing facility in Toronto. Interpreting the rich history and range of clientele coming together in the most private of spaces, from homeless people to new immigrants, the director conjured a rhapsodic short that coincided with the advent of YouTube."

read more at NOWNESS

Nice ad of the day. Axe White Label - Who is this guy?




Agency: BBH New York
Executive Creative Director: Ari Weiss

Prod: Smuggler
Director: Ivan Zacharias

Via themill.com:
BBH, Smuggler director Ivan Zacharias and The Mill create a classic sixties world for Axe "Hotel" for the "White Label" campaign.

The shoot spanned from Prague to Lake Como, Italy. A mystery man is seen moving through the hallways of a swanky hotel, catching the eyes of a few classy ladies and a swanky dog. Each imagines who this mystery man might be; a superstar, a spy, a surgeon or even 'Best in Show'? He is, in fact, a handsome waiter, wearing Axe White Label.

Shoot Supervisor and 2D Lead Artist Iwan Zwarts used a combination of drone photography and subtle visual effects to create the flawless environment. The campaign was shot digitally, which allowed The Mill team to integrate the visual effects. In order to achieve the final look and texture, the commercial was transferred back to film print. Colorist Adam Scott then created the vintage look by pushing the soft pastels and warm contrasts often seen in films of the era. 


martedì 23 dicembre 2014

giovedì 18 dicembre 2014

PSA of the day. What if Manhattan... Hamdi Foundation

More info about the campaign at washingtonpost.com



More than 1.5 million people live in Manhattan. If this happened to all of them, would you notice?

Celestial ad of the day. Jesus Comes to London - Mother Lonton #ifoundjesusinlondon



AdLand stuff of the day. Agency Toy Drive #AgencyToyDrive


This holiday, give back without giving away anything at all.

Snap and share photos of your toys via Twitter and Instagram with #AgencyToyDrive and 360i will fulfill them with real toys that will be given to the deserving children at Harlem’s Children’s Zone, Year Up and the Ann & Robert H. Lurie Children’s Hospital in Chicago.

To learn more or see the toys we’ve fulfilled, visit our digital toy bin at http://agencytoydrive.com/ 

--

This promotion is in no way associated with NBCUniversal, a Comcast Company.

Rubik’s Cube® used by permission of Rubiks Brand Ltd.


Erotic game of the day. Patents: The Toothbrush


"Guy Aroch and Anna Palma fetishize the oral essential"


Tech ad of the day. Samsung: Holiday Dreams


This year, Samsung Mobile built a synchronized dreamscape out of 74 different devices to tell the story of a young girl's holiday dream. Watch as the Galaxy Tab S, Galaxy Note 4, Gear S, and Curved UHD TV come together in a whole new way. Bring your holiday dreams to life at:http://smgmb.us/7u2


Get a firsthand glimpse of the vision behind the dream. Artful animation, innovative camera rigging, and a high tech installation came together in perfect harmony to bring this charming holiday tale to life across more than 70 Samsung screens. Watch the original video athttp://smsng.us/Holiday and bring your holiday dreams to life at: http://smgmb.us/7u2.

CREDITS
Client: Samsung Telecommunications America
Chief Marketing Officer: Todd Pendleton
Sr. Director, Digital Marketing: Colleen McDuffe
Sr. Manager, Digital Marketing: John T. Field
Spot: "Samsung Holiday Dreams"
Agency: R/GA
Group Executive Creative Director: Al Patton
Creative Director: Qian Qian & Tristan Kincaid
Associate Creative Director, Copy: Emily Zaborniak & Ethan Schmidt
Art Director: RG Lacandola
Group Account Director: Helder Santo
Account Director: Joshua Lanz
Account Planner: Sarah Vining
Head of Production: Dave Kalvert
Senior Producer: Ashlye Vaughan
Producer: Sherilyn Ferdinand, Production
Producer: Adam Becht, BTS Video
Sound: Michael Fueser
Director/DP of BTS Video: Andrew Dowd
Lead Editor, BTS Video: John Gramglia
Asst. Editor, BTS Video: Kristen Zephyrus
Technical Director: Michael Piccuirio
Lead Product Architect: Aaron Ambrose
Production Company: 1st Ave Machine
Directors: Ben Steiger Levine, Martin Allais
EP/Partner: Sam Penfield
Producer: Jil Hardin
Associate Producer: Christina Jang
Production Supervisor: Lucy Sheridan
Production Coordinator: Karen Berkowitz
DP: Khalid Mohtaseb
PD: Marcos Lutyens
Editorial: 1st Ave Machine
Post-Production EP: Garrett Braren
Head of Production: Lisanne McDonald
Post Producer: Mike Sullo
Visual Effects Director: John Loughlin
PreVis 3D: Dan Bollwerk
PreVis 2D: Chris Russo, Beryl Chen
Smoke Conform: Phil Akka
TD: Christina Caravella
Original Music and Sound Design: Human

mercoledì 17 dicembre 2014

Automotive campaign of the day. Dodge Challenger





Leo Burnett Italia
Executive Creative Directors: Alessandro Antonini – Francesco Bozza
Group Creative Director: Davide Boscacci
Associate Creative Director: Lisa Marussi
Art Director: Giuseppe Campisi
Copywriter: Caterina Calabrò
Account Director:  Daniel Karam – Stuart Royle
Head Of TV Department: Riccardo Biancorosso
Producer Agenzia: Giulia Buffa
Regia: Gary Freedman
Casa di Produzione: Radical Media
Music "Kickstart My Heart" by Mötley Crüe

Good ad of the day. New Year’s Will Never Be The Same | New Year’s Spread


Welcome to 36 hours of Bowl games, including the first-ever College Football Playoff Semifinals. And, oh yeah, it all happens on New Year's Eve and New Year's Day. Who's In?
via agencyspy
W+K NEW YORK
Executive Creative Directors: Susan Hoffman & David Kolbusz
Creative Directors: Brandon HendersonCaleb Jensen
Creatives: Will BinderJared White
Designers: Lorin Brown
Executive Producer: Temma Shoaf
Producer: Kristen Johnson
Head of Integrated Production: Nick Setounski
Project Manager: Kristin Daly
Brand Stategist: Tom Haslow
Business Affairs Manager: Justine Lowe
Head of Business Affairs: Sara Jagielski

PRODUCTION
Production Company: Smuggler
Director: Brian Beletic
Partner: Brian Carmody
COO: Lisa Rich
Executive Producer: Lisa Tauscher
Head of Production: Andrew Colón
Producer: Rhonda Vernet
EDITORIAL
Editorial Company: Joint
Editor: Tommy Harden
Assistant Editor: Stephen Nelson & Kristy Faris
Post Producer: Lauren Pullano
Post Executive Producer: Patty Brebner
Mixer: Noah Woodburn (New Year’s Spread :15)
End Card Animation: JB Jacobs
VFX
VFX Company: The Mill New York
Executive Producer: Enca Kaul
Producer: Colin Moneymaker
2D Lead: Gavin Wellsman
CG Lead: Eva Kuehlmann
Matte Painter: Gizem Ersavas
MUSIC + SOUND DESIGN
Song: “Semiramide – Overture from Gioachino Rossini”
Performed By: Rundfunkorchester des Südwestfunks
Music Supervisor: Maxwell Gosling at Little Ears
MIX
Mix Company: Heard City
Mixer: Eric Warzecha
Managing Director: Gloria Pitagorsky
Producer: Sasha Awn
COLOR GRADE
Color Company: Co3
Colorist: Tom Poole
Color Producer: Dana Bloder