domenica 4 novembre 2012

Animated ad of the week. Fuze Tea - When this meets that.

Via moreaboutadvertising.com


From the blog of W+K London:

"We are pretty pleased to share with you what is our first campaign for the Coca-Cola new iced tea brand FUZE TEA. 

The campaign is based on the insight that everything great in the universe is the result of ‘when this meets that’. Simple. From when Big met Bang, to when Tea met Fruit, everything great is always a combination of things. FUZE TEA is just another example of this. (Especially the part about when Tea met Fruit.)
We hope you enjoy watching it as much as we enjoyed making it."
Agency Wieden+Kennedy London
ECDs
Tony Davidson
Kim Papworth
Creative director
Scott Dungate
Creatives
David Goss
Ollie Wolf
Toby Moore
Selena McKenzie
Producer
James Guy
Head of planning
Kevin Chesters
Group account director
Vicki Sales
Account director
Will Acha
Account manager
Manuel Albaladejo
Project manager
Tobias Horrocks
Animation
Smith & Foulkes at Nexus productions
Song performed by
Michael Russoff

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